A schoolwear campaign in a London setting with soft morning light and full styling: shirt, pleated pinafore, socks and sandals. Wide imagery for the homepage and back-to-school campaign.
Golden-hour imagery on a wet cobbled street with Big Ben behind, preserving garment cut, pleats and colour for website and catalogue.
A full look in motion: a long pleated skirt, button-down shirt and plaid bag, revealing fabric drape for the product page.
A lifestyle scene showing a leather satchel, knee-high socks and green T-bar sandals, suitable for social and seasonal newsletters.
A low angle, natural motion and softly blurred London backdrop draw attention to the shoe for a secondary footwear product image.
Story, set and props create a complete world for the uniform brand without a crew or travel to London.
